Campaign promotes skills upgrade
Posted by Mark Ludlam on Tuesday, 10 July, 2007
BBC News 8.07.07
An advertising campaign encouraging people to upgrade their skills through education and training is being launched by the government.
The “Our future. It’s in our hands” campaign will run over three years, but it is hoped this first phase will create the desire and will to learn.
The campaign comes after a report by Lord Leitch for the government warned that the UK must become a world leader in skills by 2020 if it wants to sustain its position in the global economy.
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The Guardian also has a report on this issue “National skills campaign launched“
